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Starbucks reworks China strategy, to sell 60% control to local investor Boyu

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By Firstpost-Business

Starbucks reworks China strategy, to sell 60% control to local investor Boyu
Representative Image • Source: FP News Desk
Starbucks has announced a $4 billion joint venture with Chinese investment firm Boyu Capital to manage its retail operations in China, marking a major strategic shift for the coffee giant in its second-largest market.

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